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Category Archives: Case Studies
To mark the start of British Summer Time, Pimm’s – a much-loved summer refreshment, made the world’s largest deckchair, which took centre-stage on Bournemouth beach! To pull off this clever stunt, Pimm’s commisioned award-winning sculptor Stuart Murdoch. Once complete, the … Continue reading
Every now and then an amazing PR story comes along that you can’t help but respect. This week’s PR stunt, which I adore, comes from ASDA, as they look to promote their Smart Price range in the romantic, if recession-hit, … Continue reading
As the world comes to terms with the passing of Apple founder and former CEO, Steve Jobs, many writers and analysts are remembering the man who helped shape a generation, and indeed an era, through the medium of technology. Renowned … Continue reading